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Established a new connection platform for a nonprofit organization
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Nonprofit
Industry
The company based in the United Kingdom is related to the nonprofit sector. The company provides emotional support 24/7 for people who are struggling to cope and also manages the donations. Company size: ~100 employees.
Client
  • Nonprofit Success Pack (NPSP)
  • Experience Cloud
  • Service Cloud
Salesforce Solutions
  • A lack of flexibility in the old Salesforce Nonprofit system
  • A lack of a place for a client to obtain some information about his case
  • A lack of integration between donation and accounting systems
Challenges Outline
~ 3 months
Duration
  • 1 Salesforce Developer
  • 1 Salesforce Admin
  • 1 QA
Vimera Team
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Business Goals
  • Create a special place where clients can make donations, find all the necessary information and share their experiences
  • Improve the donation fundraising model and integrate it into the accounting system
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Challenges
Solutions
The company utilized the old version of Salesforce Nonprofit. There was a lack of flexibility in the configuration, and no capability or restrictions to dynamically hide or include data.

There was no place for the client, in which he could obtain some information about his case without messaging or calling the agent. As a result, agents were overwhelmed with calls and emails about topics, which could be covered in particular articles.

There was no direct connection between the donation and accounting systems, which led to additional time spent on transferring, verifying, analyzing and approving data.
The Vimera team built a special Experience Cloud Site integrated with a payment system to let donors visit a single source where they can make donations, read about similar experiences of other people or share their own story as an experience for others.

The Vimera team implemented an Accounting Subledger to connect the company’s fundraising data with the accounting system.

The Vimera team created a Knowledge Base and configured articles. Agents and external users now can use a knowledge base of articles with frequently asked questions that can be securely shared.

The Vimera team implemented the Nonprofit Success Pack (NPSP), which helps the company to manage and track relationships between donations, donors and fundraising units as well as to create recurring donations.
Nonprofit

Experience
2
3
1
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Results
Now the client has a solution where donors can easily make donations, visitors can find all information in the knowledge base and everyone will gain a positive experience.
With the help of the portal, the company enhanced its donor engagement strategy and retained more donors (a 15% increase in the first 3 months).
The connection between fundraising and accounting systems allowed the company to increase accounting transparency, helped to use agents' time more efficiently and provided a unified view of data transactions.
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