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Increased productivity and improved processes of an automotive company
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  • Manufacturing
  • Automotive
Industry
The company is a Japanese mobility manufacturer of motorcycles, marine products such as boats and outboard motors, and other motorized products. The company was established in the year 1955. The company’s motorcycle sales are the second largest in the world and the company is the world leader in water vehicle sales.
Client
  • Sales Cloud
  • Experience Cloud
  • Custom Development
  • Integration with AWS
  • Salesforce CPQ Customization
Salesforce Solutions
  • Use of a large number of databases and lack of integration
  • A lack of a suitable CPQ solution
  • A lack of established processes of interaction with customers
Challenges Outline
>1 year
Duration
  • 1 Salesforce Developer
  • 1 Salesforce Admin
Vimera Team
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Business Goals
  • Decrease the number of manual work and increase employees' productivity
  • Consolidate all databases into one source of truth to improve data consistency and resolve communication complexity between various systems
  • Integrate AWS with their current Salesforce
  • Streamline their Sales process, Quote generation
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Challenges
Solutions
The company has a huge number of databases. The databases were used for the inventory and product reservation, website to purchase products, customer service, etc., and these were not integrated into Salesforce. For example, when the prospect is willing to book a test drive for a selected model the request is going to the database to check the availability of the motorcycle in the warehouse and then shown to the prospect whether the product can be booked or not for this time.

The original view of the quote didn’t satisfy the client. The out-of-the-box Salesforce CPQ functionality didn’t meet the customer’s requirements and it was necessary to choose a custom PDF generation solution that is flexible, extensively configurable.

The usage of Sales and Experience clouds wasn’t efficient enough, especially the processes related to booking of a test drive, customer service, notification, proposals prepared by dealers and in-stock availability.
The Vimera team has configured integration between Salesforce and other systems via AWS. It helped to achieve data consistency and resolve the complexity of communication between various systems.

The Vimera team built CPQ quote templates PDF Butler. It allowed the collection of data from the quote. As a result, the customer got a beautiful quote with a product description according to their requirements.

The Vimera team has developed and implemented the next custom solutions related to Sales and Experience clouds:

  • The main idea is that a prospect doesn’t request the dealer directly. The same applies to the customer support requests. The Vimera team implemented the process where a prospect can book a test drive from the website, and choose a dealer, the time slot and a model. The dealer sees the reservation request in the Experience portal and approves or declines it depending on the availability. All this information goes to Salesforce. Then a prospect receives the approval notification by email through Salesforce.

  • The Vimera team implemented notifications functionality to assign the request to the right persons in the company. When a customer books customer service or test-drive the information goes to Salesforce which should be accepted. Then notifications are sent to employees responsible for customer services and test drives.

  • The Vimera team improved the sales process that allows the prospect to look for a specific motorcycle or another product, and the Vimera team customised the CPQ Quote configuration. This improved process enables the dealer to configure the Quote by talking to the prospect and discussing the details of the configuration in the portal and at the same time see how many motorcycles are in stock right now, by requesting the warehouse system via AWS for the availability information.
CPQ

AWS

PDF Butler
2
3
1
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Results
User experience improvement. Both customers and dealers received a convenient system to book test-drive and support, and the client can transparently monitor, track and manage all actions within Salesforce.
Accelerated data access and consistency. Integrations with databases helped to get access to all databases across various dealers.
Boosted sales. The client has increased sales by 23%.
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Nicholas Chang
VP of Sales & Marketing
Flower Company
Miami, Florida, US
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Head of Software Engineering
Clear Aligner Provider
Berlin, Germany
Discuss your task with our team
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