- Provide customers with personalized content that takes into account their demographics, behavioral data, income and other parameters
- Manage content on the site, forms, landing pages making it engaging for each specific user
- Segment your audience and send highly-deliverable emails to customers from different groups
- Collect all marketing activities in one place with advanced analytics and modify your interactions with different people
- Create, run & optimize marketing campaigns that match the interests of your prospects and clients
- Upsale and engage your customers
- Reduce the likelihood of manual errors and the burden on your staff
Within MC Account Engagement (Pardot) you can
What we will observe during the webinar
Free
Marketing Cloud Account Engagement
Enhancing Email campaign effectiveness: strategies for maximizing deliverability and engagement with your target audience
Lead Scoring, Acquisition & Retention. Tools to move prospects through the sales funnel using nurturing capabilities
Sales & Marketing Synergy. Use Sales Cloud advanced features and integrations to boost your marketing strategies
Unlocking cost efficiency: adapt your existing content to new customer demands and communication channels
How to create analytics-driven campaigns
10 am Chicago
11 am New York
Data Security & Compliance. Trust in GDPR-aligned privacy
How to adapt your marketing activities if you scale your business, change business structure, models, processes, target regions
8 am Los Angeles
11 am Florida
Customer Journeys & Lifecycles tracking. Tailoring interaction strategies across every stage of the customer experience
Increasing overall marketing ROI through automated workflows
UTC +2 | Central European Summer Time (CEST)
CEO, CMO and Marketers in Healthcare